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Hummer buyers get free gun

19 March 2010

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A Hummer dealer in the US is once again trying to drive sales by offering a free shotgun with every purchase.

Lynch Hummer is offering buyers a Browning Citori White Lightning premium shotgun, with a retail value of $2000 (£1300).

The St Louis dealership hit the headlines last year when it filled its showroom with firearms, in a bid to make up for dwindling Hummer sales.

"There is now real reason to believe that the current inventory on hand at dealers may be the last of the new Hummers, we wanted to send them off with something memorable," said managing director Jim Lynch.

"Browning and Hummer are prestigious brands and American icons - bringing them together is a natural fit.

"The guns have been a huge hit with our Hummer customers and now we are taking the 'Guns and Hummers' concept one step further."

All prospective buyers are bound by the same legal requirements as any gun purchaser.

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