Emma Bergg took on this global role in June 2021 after being promoted from her previous title of global EV communications manager. Her Detroit-based position gives her a key role within Ford globally as it starts to roll out its electrified vehicles, headlined by the Mustang Mach E electric SUV and more recently the F-150 Lightning electric pickup. She moved to the US in 2018 after leading Ford’s communications around its GT racing programme. She joined Ford back in 2003 as a project manager for powertrains, moving to communications in 2005. Bergg holds a degree in mechanical engineering and management techniques from the University of Edinburgh.