Currently reading: New Vauxhall design chief quits
Lyon, who was set to take the reigns from current design boss Mark Adams, stepped down as design chief just days before taking up his new post

Newly appointed Vauxhall design chief Dave Lyon has quit, just days before starting his new role, it has been reported.

Lyon, who was set to take the reigns from current design boss Mark Adams, stepped down as design chief last Thursday. It remains unclear why he made the decision.

Adams, who now heads GM as global director for Cadillac and Buick, will remain as Opel/Vauxhall’s design boss until a replacement is found.  

The news follows the firm’s recent troubles when Karl-Friedrich Stracke relinquished his role as Opel CEO. 

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EngageSportMode 30 July 2012

The biggest problem

The biggest problem Vauxhall/Opel has is a complete lack of brand identity.

In a modern consumer market where branding is everything, I struggled to work out what exactly Vauxhall stands for these days, other than flogging 0% finance on Corsas. It's essentially a company for people who know nothing about cars and what a name they've heard of I guess.

 

 

Flash Harry 30 July 2012

All this carry on at

All this carry on at Opel/Vauxhall is not good for consumer confidence.It would be better if a suitable buyer with deep pockets came forward to buy them off GM before the wheels do fall off the wagon!!

disco.stu 30 July 2012

Not really a tough job?

Does the role of the Vauxhall design office involve anything more than simply banging their logo and unseemly chrome V-shaped grille trims onto Opels?  Couldn't they just get a work experience student or intern to take care of that for them?