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  • Panamera launch gets a lift

    Apr 22, 2009 1:10 PM

    Porsche went to extreme measures to unveil its Panamera four-door to a select group of the world’s media this week.

    The plan was to take the wraps off the car on the 94th floor of the Shanghai World Financial Centre in China, but getting it there was never going to be easy.

    But Porsche clearly likes a challenge and decided to stand the new saloon on its end and wedge it into a freight elevator.

    The car could then be sent 425 metres skyward and removed on a special pallet to...Read the full article
  • Re: Panamera launch gets a lift

    Apr 22, 2009 1:11 PM

    Autocar:
    Porsche clearly likes a challenge
    What a dumb stunt.
  • Re: Panamera launch gets a lift

    Apr 22, 2009 1:39 PM

    How they really got it up there...

    link

    "The pump dont work cause the vandals took the handles." (Robert Allen Zimmerman)
  • Re: Panamera launch gets a lift

    Apr 22, 2009 2:42 PM

    Was this in the vain hope that if it hit the ground from that height it would help the styling?

    Can't get enough of that Volkswagen and Audi stuff...
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