I'm very, very sad to read this, and not just because they lovingly assembled my current motor (lovingly, if not particularly rigidly).
The automotive world would be a poorer place without companies like Pininfarina. The name is woven into the fabric of post-war cars, from my dad's Austin Cambridge to the recent sublime Ferrari P4/5 bodied Enzo. With the trouble surrounding Bertone at the moment it's indeed a sad day. If only a few more mainstream manufacturers would take up their services; who knows, even a VW Toureg could be made attractive. I hope they find an appropriate investor; ideally the rejuvenated FIAT Group will see sense and invest some of those '500' millions...