Speaking to Autocar Rolls-Royce boss Torsten Müller-Ötvös said the convertible version of the new Rolls-Royce Wraith will go on sale in 2015, taking its cues from the flagship Phantom Drophead Coupé.
As with the Wraith, it is hoped the car will help Rolls-Royce lower the average age of its buyers and broaden interest within the brand.
“The early signs with the Wraith are that it is achieving all our goals,” said Müller-Ötvös. “Most importantly, the reviews are very positive. The car delivers on the promises we made. We are also seeing that early orders are bringing in customers who haven’t bought a Rolls-Royce before and who perhaps wouldn’t have considered one.
“We have already had customers who own Ferraris come to us and place orders. They are not replacing their Ferraris, but they now see an alternative option, where they can travel quickly and with the ultimate luxury. That is very promising.”