Estoque tipped to be launched to bolster Lamborghini's falling sales

Lamborghini is poised to revise plans to launch a four-door supercar, previewed by the Estoque concept shown at 2008’s Paris motor show.

CEO Stephan Winkelmann told reporters in the US that “a third model would fit Lamborghini very well”, and “a four-door car would be a very feasible approach”.

See studio pics of the Lamborghini Estoque

The Estoque was shelved last year due to the global financial crisis, but it may now be revised to help reverse Lamborghini’s falling sales.

First half sales this year were down 18 per cent on 2009. Winkelmann said a third model would need to provide “a real leap” in sales.

Read more on why the Lamborghini Estoque was delayed, plus full technical detailsSee all the latest Lamborghini reviews, news and video

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18

16 August 2010

I could look at this car all day everyday. The absolute epitome of beauty with brawn. wonderful.

I am pleased its back on the agenda.

16 August 2010

I think sales have gone cause its hard to spend 150k on a LP550-4 when ur customers know that in 2 months the LP551-4 will be out... lmfao!!

16 August 2010

I think the Estoque is awesome, just build it and with the RS6 engine please. [quote 5w30]I think sales have gone cause its hard to spend 150k on a LP550-4 when ur customers know that in 2 months the LP551-4 will be out... lmfao![/quote] Good point, lol.

16 August 2010

These front air inlets are huge, I hope the production version will look little different at the front!

16 August 2010

I do love it, but the rear 3/4 view reminds me of the Dodge Charger Concept

16 August 2010

If they are worried about falling sales - why are they focusing on increasingly expensive models that serve traditional markets that are themselves largely in a state of collapse?

Why not look into entry level models that would be easier to develop and could utilise large amounts of research and technology already in use throughout the group.

16 August 2010

Four door supercars are a really marginal product and suddenly every manufacturer with a bit of heritage, a V8 engine and some spare production capacity are rolling one out. Why?

16 August 2010

Very sinister, I would just drive around at night scaring people and running over kittens. Falls into the catagory of being so wrong its right.

17 August 2010

[quote RobotBoogie]Four door supercars are a really marginal product and suddenly every manufacturer with a bit of heritage, a V8 engine and some spare production capacity are rolling one out. Why?[/quote]

Because Porsche sold 14,000 Panameras in nine months.

For comparison, Lamborghini just passed the 10,000 mark for Gallardo sales over seven years and have disastrously oversaturated their primary market.

17 August 2010

[quote Vertigo]

Because Porsche sold 14,000 Panameras in nine months.

For comparison, Lamborghini just passed the 10,000 mark for Gallardo sales over seven years and have disastrously oversaturated their primary market.

[/quote]

14,000 Panamera's ! My God, that's a lot of people without taste.

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