New SUV, city car and RX-7 in the works

Mazda is planning to produce a new city car, a fresh compact SUV and more variants of its existing models as it tries to expand its market share.The company’s president and CEO, James Muir, told Autocar that he wants the company to become a “more aspirational brand that will be an alternative to the premium manufacturers.”The plan majors on creating what Muir describes as “more depth” – offering a wider range of variants based on each model. Small cars, including the microcar that will be based on the Kiyora Paris concept are going to play a much bigger role in the company’s future according to Muir, so we can expect more than one variation on the new Mazda 1.Sportscars will also play a crucial part in Mazda’s future. Autocar has already reported on the next MX-5 becoming more lightweight and radical in appearance, and Muir described the iconic roadster as “going back to basics” when the new generation arrives in 2012. A new Mazda RX-7 is also in the works. Although it is yet to be officially confirmed for production, a modern version of the rotary-engined icon would form an ideal halo model to a more premium Mazda range.

Vicky Parrott

Add your comment

Log in or register to post comments

Find an Autocar car review

Driven this week

  • 2016 Audi A3 Sportback e-tron UK review
    First Drive
    29 September 2016
    First UK drive finds the facelifted A3 Sportback e-tron remains a first-rate plug-in hybrid that is packed with tech if a little short on driver appeal
  • Citroen C11.2 Puretech 82 Furio
    First Drive
    29 September 2016
    Citroën's city car gets a new sporty-looking trim level, adding visual adornments, but no premium for the 1.2-litre Puretech triple we're driving
  • Mercedes C350e Sport
    First Drive
    28 September 2016
    Petrol-electric C-Class is a surprisingly well-priced alternative to a diesel but not the greatest example of the new ‘PHEV’ breed
  • Car review
    23 September 2016
    Aston kicks off its ‘second century plan’ with an all-new turbo V12 grand tourer
  • Ford Ka+ 1.2 Ti-VCT 85
    First Drive
    22 September 2016
    A rounded, refined and well-sorted bargain supermini – once you’re used to the confusing role redefinition imposed on the once-cheeky Ka