VW axes the final member of Porsche's old management structure

Porsche boss Michael Macht is to leave the firm as part of a reshuffle arranged by its new owner Volkswagen.

Macht will be replaced in the role of Chief Executive Officer by Matthias Mueller, currently VW's current chief product planner, as group chairman Martin Winterkorn pushes forward his plan to take VW past Toyota as the world's largest car manufacturer. The switch will take place on 1 October.

Mueller is highly rated within VW, which is in the midst of a rapid expansion of its model line-up. He'll be tasked with introducing similar growth at Porsche, which needs to double sales to play its part in the VW Group's plan.

Macht, 49, will move to become head of VW production, a role similar to the one he filled at Porsche for a decade before taking over as CEO.

But the switch will be seen by industry insiders as a clear move on Winterkorn's part to remove the last key piece of a Porsche managerial structure which, until last summer, had audacious plans to take over Volkswagen itself.

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6 July 2010

[quote Autocar]He'll be tasked with introducing similar growth at Porsche, which needs to double sales to play its part in the VW Group's plan.[/quote]

Does anyone else see this as worrying? So, i guess it's all go for the new smaller SUV, then maybe an MPV and how about a nice city car or even a pick-up based on the Amarok?

6 July 2010

I am a little worried about future cars...Panamera and Cayenne saved the Porsche and are probably good cars but the only I care about is the 911, let's hope they didn't change it, I read something about a front engined GT...


6 July 2010

[quote disco.stu]Does anyone else see this as worrying?[/quote]

Yes, very much so. Over recent years they may have had some shockers such as the Cayenne and Panamera, but I'd say this is officially the end of Porsche as we know it. Porsche is more than likely going to become another brand under the VW umbrella riddled with platform/technology sharing.

6 July 2010

[quote disco.stu]Does anyone else see this as worrying?[/quote]

Very much so. A sub-boxster roadster would be wonderful, as would a big GT, but that small suv thing already has me cringing. And a city car? Just wait and see; If the Aston Cygnet is successful i'd give it months before we see a Porsche lUPo.

 

Please insert paragraps where needed.

6 July 2010

[quote matsoc]

I am a little worried about future cars...Panamera and Cayenne saved the Porsche and are probably good cars but the only one I care about is the 911, let's hope they didn't change it, I read something about a front engined GT...

[/quote]

The front-engined GT will be a replacement for the old 928, based on the Panamera platform. Like the 928, it will not attempt to replace the 911: everyone moans about the 911's engine being in the wrong place, then lose interest when they bring out a car that's fixed the problem.

6 July 2010

[quote disco.stu]

[quote Autocar]He'll be tasked with introducing similar growth at Porsche, which needs to double sales to play its part in the VW Group's plan.[/quote]

Does anyone else see this as worrying? So, i guess it's all go for the new smaller SUV, then maybe an MPV and how about a nice city car or even a pick-up based on the Amarok?

[/quote]

The smaller SUV makes perfect sense to me. It can be spun off the Panamera platform, or the Audi Q5 platform, and given Porsche-like handling characteristics. Now, I think most sane individuals hate the Cayenne, but there's no arguing that its handling is astonishing. I remember watching a video of the new one pulling some incredible long, flat powerslides... now, make it lower, smaller and lighter, and, as far as I can see, you have a recipé for success. The BMW X3 sells and Porsche cannot afford to be without a rival.

The MPV bit? Again, use the Panamera platform. Should still drive like a Porsche. Think of what a Ford S-max is like, then add in RWD and a V6 or V8 for good measure. Mind you, it does smack a bit of heresy.

The city car? I don't think it will be necessary. As Porsche is now just a sub-brand of VAG, the CO2 laws shouldn't hit it, as there is already VW, Seat, Skoda and Audi to keep average emissions down... Mind you, a rear-engined hatch based on the 911 sounds like it could be fun!

And the pickup truck? I don't think so. However, I definitely wouldn't say no to a Panamera ute, and neither would the Australians...

6 July 2010

[quote Volvophile]

[quote disco.stu]Does anyone else see this as worrying?[/quote]

Yes, very much so. Over recent years they may have had some shockers such as the Cayenne and Panamera, but I'd say this is officially the end of Porsche as we know it. Porsche is more than likely going to become another brand under the VW umbrella riddled with platform/technology sharing.

[/quote]

I don't think so. Porsche will have to be allowed their own identity. To be honest, I think it has more to give to VAG than VAG has to give to it. The Panamera platform, for a start - it would give them something to put the Lamborghini Estoque on (which could then, in turn, spin off a new 350GT/400GT/Islero), which would be good. Hopefully Volkswagen will also gradually kill of their V6s and VR6s and replace them with Porsche flat-sixes... maybe kill off the Audi V8 in favour of the Porsche V8? Mind you, that would seem a shame - both are magnificent engines. In fact, frankly, we've got the best crop of V8s we've had in a long time - Porsche, Audi, Lexus, Hyundai's Tau, Jaguar's AJ-V8, plus its Aston derivative, then there's Ford's Modular, GM's LS, the big MOPAR Hemi, the Ferrari/Maserati 4.7, the M-B 6.2, the BMW 4.4 and 4.8 litre engines, the narrow-angle Volvo engine (as used in the Noble M600)... there would be no way of selling off one of the VAG V8s, as there would be nobody to sell it to!

On the other hand, the Cayenne and Panamera could benefit from the Audi diesel V8 (maybe even the big Le Mans-derived V12 from the Q7?), and perhaps from some stylists from outside Porsche! Also, Audi's aluminium spaceframe technology could prove useful to Porsche, helping to cut weight and make future Porsches even more Porsche-like... and maybe the future Audi eTrons, a future Boxster and a baby sister to the R8 could be based on the same platform, while still being distinct from each other. Also, Porsche could benefit from Audi's electric car tech, producing an all-electric Boxster. Maybe they could even put the bigger flat-6 into the R8 spaceframe to come up with a proper replacement for the 911, or just a new Porsche sports car to ensure maximum profit from each platform. I'd also like to see estate versions of the Panamera, the new 928 and the Lambo Estoque, plus any two-door, front-engined Lambos (which could then take the fight to the Ferrari 599 and 612, plus the big Astons).

Personally, I see this as a huge opportunity, particularly for Porsche, Audi and Volkswagen - it's Seat I'm more worried about, because I don't see what it does that Volkswagen and Skoda don't do at least as well. I think they need to flog Seat off to become a sort of Spanish Alfa Romeo/BMW... RWD, lightweight sports saloons, hatches and estates, basically.

6 July 2010

[quote tuga]

[quote disco.stu]Does anyone else see this as worrying?[/quote]

Very much so. A sub-boxster roadster would be wonderful, as would a big GT, but that small suv thing already has me cringing. And a city car? Just wait and see; If the Aston Cygnet is successful i'd give it months before we see a Porsche lUPo.

[/quote]

Like I said, given how good a Cayenne is to drive, I think a small Porsche SUV would be brilliant. Smaller, lighter, lower and even nimbler than the astonishing Cayenne - I reckon it would sell like hot-cakes, and would definitely help elevate Volkswagen group up to the rank of biggest carmaker in the world, and I think it would still be a real Porsche.

There'll almost certainly be a new 914/6, sharing its platform with the Audi R4, R6 and eTron, and that'll be great too.

Also, the city car won't really be necessary - however, I wouldn't be so surprised if there was to be a Porsche Scirocco, although I suspect Porsche would rather build a new, RWD platform to support a 1-series rival plus a baby sister to the new 928 - and maybe a baby sister to the Panamera as well, to take on the 3-series.

6 July 2010

[quote Straight Six Man]given how good a Cayenne is to drive, I think a small Porsche SUV would be brilliant. Smaller, lighter, lower and even nimbler [/quote]Absolutely. Agreed. One was on the cards; saw a sketch, looked handsome, no attempt to force a Porsche nose on it ...expect a hybrid 3-door to appear. Am taking bets ...

6 July 2010

[quote Los Angeles]

[quote Straight Six Man]given how good a Cayenne is to drive, I think a small Porsche SUV would be brilliant. Smaller, lighter, lower and even nimbler [/quote]Absolutely. Agreed. One was on the cards; saw a sketch, looked handsome, no attempt to force a Porsche nose on it ...expect a hybrid 3-door to appear. Am taking bets ...

[/quote]

Yeah, with the Land Rover LRX on the horizon too, that's another rival Porsche needs to be worried about, and needs to concentrate on depriving of market share...

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