Tata will double production of its Nano model, spurred on by strong sales this year

Strong sales of the Tata Nano in recent months will see the firm double its production output of the car.

The move will see up to 20,000 Nanos built per month this fiscal year.

Sales in March of the micro car reached 8707 units, closing in on the firm’s record high of 9000 sales, which was set in July last year.

In the same year, however, safety concerns of the Tata Nano saw sales plummet, with only 509 sold in November.

Read more on last year's Nano sales slump

To revive sales, safety revisions were put in place and finance deals offered to tempt new customers.

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11 March 2016

Consumers are smart especially when making sure that their car is safe. Hence, it is not surprising for sales records to plummet after a safety scare is revealed. However, once the auto brand has addressed the issue and put the resolution in place along with attractive finance deals, the market will recover from being bleak.

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