JLR sales boost Jaguar and Land Rover sales jumped 21.9 per cent between March and December

Jaguar and Land Rover sales jumped 21.9 per cent between March and December last year, according to owners Tata. The British car maker shifted 216,412 units with strong growth in China and Russia and saw its operating profit in the final quarter leap by 62.8 per cent year-on-year.

In the period from September to December 2011, JLR sales shot up 36.7 per cent to 86,322 units much of which was accounted for by sales of the new Range Rover Evoque.

The high showroom prices being achieved by the Evoque and other models were reflected in JLR’s huge jump in revenue, up 40.9 per cent from £2.66bn to £3.75bn in the same quarter. Some 32,000 Evoques were delivered to dealers in 2011.

JLR’s operating margins in the final four months of 2011 were up a significant 20.1 per cent with operating profits up 62.8 per cent from £462m to a huge £752m.

Parent company Tata Motors saw its own revenues jump 18.2 per cent between April and December 2011. Tata Motors sold 640,334 passenger and commercial vehicles between April and December 2011 up 8.2 per cent.

Hilton Holloway

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31

14 February 2012

Clarification needed: The Financial Times reported Jaguar (only) sales down 43% this year, the company rethinking strategy...

Incidentally, I predicted some weeks ago JLR will push for dual role showrooms, and sure enough they have opened a multi-million pound new Range Rover showroom in Edinburgh, closing their small city centre premises. There is a lot of floor space currently unused ...

14 February 2012

But is it JLR making the gains, or simply LR...?

14 February 2012

[quote Autocar]Jaguar and Land Rover sales jumped 21.9 per cent between March and December last year, according to owners Tata. The British car maker shifted 216,412 units with strong growth in China and Russia and saw its operating profit in the final quarter leap by 62.8 per cent year-on-year.

In the period from September to December 2011, JLR sales shot up 36.7 per cent to 86,322 units much of which was accounted for by sales of the new Range Rover Evoque.

The high showroom prices being achie... Read the full article[/quote] Yep, if it wasn't for China, where would the British car makers be?

Peter Cavellini.

14 February 2012

[quote Los Angeles]Clarification needed: The Financial Times reported Jaguar (only) sales down 43% this year, the company rethinking strategy...[/quote]

Whilst I have not been able to find figures as depressing as yours for sales of Jaguar most sites give a sales loss of 13% to 21% for 2011 compared with 2010 BUT those are UK only figures and worldwide sales all seem to show a positive figure for Jaguar.

14 February 2012

[quote Peter Cavellini]Yep, if it wasn't for China, where would the British car makers be?
[/quote]

Probably still doing okay, but not quite as profitable as they are now. Remember though it's not just British car makers that are benefiting from Chinese sales at the moment. There are quite a few who would be struggling otherwise.

 

 

It's all about the twisties........

14 February 2012

I bet this was all down to those fashion-concious Evoque customers.

14 February 2012

I suspect it is the Land Rover brand which is doing well, more so with the introduction of the Evoque and the evergreen Range Rover which seems to be going great guns despite its age.

I'd be more interested to see how the XF and XJ are faring because I still seem to see more equivalent like-for-like models from BMW and Mercedes on the road. If my perception is backed up by facts I think this would be partially down to the limited engine and trim options, but more alarming is that Jaguar's new-found modern direction may still not be enticing enough buyers from these 2 rivals for one reason or another. Since the XF was launched I've seen more 5-Series and E-Class', same goes for the XJ compared to the soon-to-be replaced S-Class.

14 February 2012

It's a good result but Mercedes sold over 263,000 cars in just US in 2011, where Jaguar is disappearing.

I think Land Rover can do even better than this while I don't see Jaguars very competitive in this moment, they need a new car and they have to improve quality feel in XF and XJ. In that segment it's more important than handling.

14 February 2012

[quote Fidji]I bet this was all down to those fashion-concious Evoque customers.[/quote] I had occasion to drive from home near Aylesbury to Cheltenham today and was surprised to see four Evoques on the road at different times, so they are obviously selling as I had only seen one before on trade plates. Three were in a metallic grey shade, one of which had a black roof (the glass sunroof option?) and the fourth looked even smarter in black with a white roof. All four were the five door version. One of the grey ones pulled up at the pump next to me whilst we both re-fuelled and the driver (mature grey-haired gent in cords and tweed jacket, (like me !)) was delighted when I asked how he liked the car, he said I was the first person he had spoken to who had known what the car was without having to be told. Maybe that says something about JLR publicity. His car looked very smart and he said he was delighted with his first few weeks ownership, having down-sized from a older Jaguar XJ. Maybe it's not just the "footballers' wives" types to whom the Evoque appeals and having seen this one up-close I can see the attraction.


Enjoying a Fabia VRs - affordable performance

14 February 2012

[quote ordinary bloke]Maybe it's not just the "footballers' wives" types to whom the Evoque appeals and having seen this one up-close I can see the attraction.[/quote] undoubtedly you are right, i'm sure they are lovely vehicles, but are there enough customers who want that much of a niche car?? If I had £45k to spend on a new car, it wouldn't be an evoque.

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