Swoopy, CLS-like looks and load capacity of up to 1354 litres for new Mercedes CLA Shooting Brake, which is already on sale in the UK

The new Mercedes-Benz CLA Shooting Brake has been revealed, and is on display at the Geneva motor show.

The Shooting Brake is the final new body style to be based on the company's front-drive architecture. It is already on sale in the UK, with first deliveries planned for later this month.

The compact estate’s dramatic styling follows closely in the mould of the CLS Shooting Brake and puts greater emphasis on style than outright carrying capacity. 

Despite the dramatic curves of the tailgate and the swooping roofline, the seats-up load capacity of the 4.6m-long Shooting Brake improves on that of the CLA saloon by 25 litres, at 495 litres, rising to 1354 litres with the rear seats folded.

The decision to put this body style into production arguably gives Mercedes a handy advantage over its rivals in the premium compact market, because neither the Audi A3 nor the BMW 1-series offers anything similar. On the downside, however, Mercedes was late to market with a compact SUV model.

The CLA Shooting Brake is very closely aligned with the CLA saloon. Mercedes UK 
says that as well as being identical up to the rear seats, its pricing and specification line-up will be very similar. 

There are four trim levels: Sport, AMG Sport, Engineered by AMG, and AMG. In addition, there is a special-edition model called Orange Art. 

At launch, the engine line-up consists of two diesel options and four petrols. The most efficient option in the launch line-up, the CLA200 CDI, returns up to 72.4mpg, with CO2 emissions of 101g/km. 

A further two diesel engines, the CLA200 CDI 4Matic and CLA220 CDI 4Matic, will arrive in September next year. The four-wheel-drive CLA250 4Matic model will be offered only in Engineered by AMG spec.

The biggest differences in standard specification and available options are that the Shooting Brake gets an electric tailgate as standard and the option of a load compartment package, which includes a lockable boot floor and aluminium load rails.

A new CLA45 AMG Shooting Brake, powered by a 2.0-litre turbocharged four-cylinder engine developing 355bhp and 332lb ft, has also been revealed. The engine is described by Mercedes as being the most powerful four-cylinder unit in series production.

The CLA45 AMG Shooting Brake is able to reach 62mph in 4.7sec and has a limited top speed of 155mph. The model will make its debut at the Geneva motor show in March next year, with UK sales due to start at the same time.

Prices are expected to start at around £25,500 and rise to just over £43,000 for the CLA45 AMG version.

Read the Mercedes-Benz CLA45 AMG Shooting Brake first drive

Speaking to Autocar at the Detroit show, Mercedes-Benz chief designer Gorden Wagener said: "It is very much a designer's style of car - a very sporting estate that's so much more emotional than a traditional wagon. The CLA Shooting Brake is so expressive, yet has almost the space of a C-class estate."

"Pushing Shooting Brakes is part of the strategy of how we are changing the brand through design - they generate a lot of interest get people in showrooms. They may end up buying something else - but the Shooting Brake is desirable, do desirable that it can pull younger people in."

In some parts of the world, the CLA Shooting Brake wins up to 80 per cent of its owners from other brands. Owners are also some 20 years younger than traditional Mercedes buyers.

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Comments
26

25 November 2014
Just looks weird imho. Maybe capacious, but leads to odd design. Can't see this being anywhere near the same success as A-Class or CLA itself

25 November 2014
Well, it should keep the chavs happy...

MrJ

25 November 2014
Yikes, dents in the sides and a droopy backside.

25 November 2014
I'm a little disappointed to be honest. I like the idea of the car, but these launch photos make it look very fussy. Perhaps lies aggressive spec and different alloys will improve it, but I doubt it.

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Woohoo! Page 2 and more are now back open for business Biggrin

25 November 2014
Rear seats that don't fold fully flat in this day and age really annoy me and this car would be crossed off my to buy list straight away on that alone. Simply not good enough for a load carrier, even a fashion one.

Audi A3 2.0TDi S-Line / Subaru Legacy Tourer

25 November 2014
I am old enough to remember some truly elegant Mercs…But, over the last decade I have been constantly dismayed by the direction that Mercedes have been taking. It seems that they have lost the art of knowing when too much, is too much. The art is to know what NOT to add. This is yet another example of a complete loss of design clarity and finesse. Simplicity of line, fused with an eye for what the vehicle is intended for would help greatly….Shame is the people who buy these cars are completely oblivious to the above comments, so Mercedes profit margins are assured if they continue to produce ill conceived attempts like this.

25 November 2014
Waiting in hope wrote:
I am old enough to remember some truly elegant Mercs…But, over the last decade I have been constantly dismayed by the direction that Mercedes have been taking. It seems that they have lost the art of knowing when too much, is too much. The art is to know what NOT to add. This is yet another example of a complete loss of design clarity and finesse. Simplicity of line, fused with an eye for what the vehicle is intended for would help greatly….Shame is the people who buy these cars are completely oblivious to the above comments, so Mercedes profit margins are assured if they continue to produce ill conceived attempts like this.
I suspect Mercedes now adjust its design language to the rapidly expanding emerging economies where 'more is more'. But even so, this must represent a new low for Mercedes, a firm that once gave us such truly elegant, understated and beautiful cars as the W111 coupe & convertible, W108/109, W124 etc. etc.

25 November 2014
I concur completely…just a shame that the vulgar and tasteless design language that not just Mercedes is adopting, other OEM's are guilty too, is now becoming the norm. It seems that 'Bling' is in, and taste is a waste...

25 November 2014
abkq wrote:
Waiting in hope wrote:
I am old enough to remember some truly elegant Mercs…But, over the last decade I have been constantly dismayed by the direction that Mercedes have been taking. It seems that they have lost the art of knowing when too much, is too much. The art is to know what NOT to add. This is yet another example of a complete loss of design clarity and finesse. Simplicity of line, fused with an eye for what the vehicle is intended for would help greatly….Shame is the people who buy these cars are completely oblivious to the above comments, so Mercedes profit margins are assured if they continue to produce ill conceived attempts like this.
I suspect Mercedes now adjust its design language to the rapidly expanding emerging economies where 'more is more'. But even so, this must represent a new low for Mercedes, a firm that once gave us such truly elegant, understated and beautiful cars as the W111 coupe & convertible, W108/109, W124 etc. etc.
I agree entirely. Apart from the first generation CLS circa 2005 which I like very much and maybe the current E coupe - I said maybe - oh and a W203 coupe (needs the bigger 17 inch wheels though). The saloon version of this thing is ghastly especially the rear, much like the end of a sausage all pinched, twisted and forced. BMW had 'Bangle', it appears Mercedes have employed 'Blingle'. A clean W201 '190E' still gets my appreciation.

25 November 2014
Waiting in hope wrote:
I am old enough to remember some truly elegant Mercs…But, over the last decade I have been constantly dismayed by the direction that Mercedes have been taking. It seems that they have lost the art of knowing when too much, is too much. The art is to know what NOT to add. This is yet another example of a complete loss of design clarity and finesse. Simplicity of line, fused with an eye for what the vehicle is intended for would help greatly…
But this fussy, over complicated design is Mercedes' style these days, so we shouldn't be surprised at the look of this model. They're really trying to appeal to the Bling customer: You just have to look at the way they have 4 strips of LEDs lit on the front as well as headlamps at night time. I expect buyers will also have the exterior of their houses completely covered in illuminated Christmas decorations too.

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