The Range Rover Evoque has been named the 2012 North American Truck of the Year in Detroit today
9 January 2012

The Range Rover Evoque has been named the 2012 North American Truck of the Year, the first time the award has been won by a model with a four-cylinder engine.

The Evoque beat tough competition from the BMW X3 and the Honda CR-V to scoop the award, which was announced at the Detroit motor show today.

The judging panel of senior US automotive journalists chose the Evoque as the winner after reviewing it against its competitors in six key categories: value for money, innovation, handling, performance, safety and driver satisfaction.

In the past the award has gone to larger-engined vehicles such as the Ford Explorer, F-150 and Mazda CX-9.

"We are honored that the all-new Range Rover Evoque has been named the 2012 North American Truck of the Year, one of the most celebrated automotive awards in our industry,” said Andy Goss, President, Jaguar Land Rover North America.

“This recognition is in keeping with the overwhelmingly positive global response from consumers who are selecting the vehicle for its ideal combination of luxury and capability, within a sustainable package.”

It is the first time Land Rover has won the North American Truck of the Year award, although it has been shortlisted three times.

The Evoque is also one of seven cars on the shortlist for the Car of the Year award, the winner of which will be announced at the Geneva motor show in March.

In the North American Car of the Year competition, the Hyundai Elantra eclipsed the Volkswagen Passat and Ford Focus.

Our Verdict

Range Rover Evoque
The Range Rover Evoque is available as a three-door, pictured here, or a five-door

The Range Rover Evoque draws heavily on style as a selling point, but also possesses the substance to back it up

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Comments
4

9 January 2012

Not sure JLR will appreciate the Evoque being called a 'truck'.

10 January 2012

[quote Tombstone]

Not sure JLR will appreciate the Evoque being called a 'truck'.

[/quote]

True, but at the same time the shortlist does point to a down-sizing of the US perception of their beloved trucks. "Truck" sells so it can only be great news for JLR and its competitors.

DKW

10 January 2012

As an Englishman, my perception of an American truck is something like this: http://www.autotruckserviceinc.com/blog/wp-content/uploads/2010/12/Peter... This competition sounds more like school run car of the year.

10 January 2012

[quote Tombstone]

Not sure JLR will appreciate the Evoque being called a 'truck'.

[/quote] And no Bowler "Nemisis" Evogue either, it does exist.

Peter Cavellini.

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