Ferrari boss Luca di Montezemolo is selling his own 599 GTB Fiorano to raise money for scholarships for young researchers.
The online charity auction will mark the first time Ferrari has ever sold one of its cars online, and the Ferrari 599 GTB Fiorano will come with a certificate of authenticity signed by di Montezemolo himself.
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The 599 is in Rossa Monza red, and comes with 20-inch alloy wheels and special carbon-ceramic brakes.
Extra bits of carbonfibre trim have also been added to the charcoal leather interior, as well as a Ferrari sat-nav and iPod.
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